THE ROOSTER® GROUP NAMED "SUPPLIER OF THE YEAR" BY LOWE'S
SAN ANTONIO, Texas -March 28, 2005 - The Rooster® Group (Rooster®), manufacturer and distributor of American Work Products™ (AWP®) work gear, announced today it has earned Lowe's Home Improvement Warehouse Supplier of the Year Award for 2004 in the Tools category.
Lowe's, the 10th largest retailer in the U.S., selected Rooster® for this prestigious honor based upon a stringent list of criteria including producing and providing high quality products that represent genuine value in the market place; demonstrating responsible environmental stewardship and practices; achieving line item fill rates of 98% or higher (Rooster® achieved 100% fill rate for all new stores), contributing to growth by providing excellent product performance that reflects exceptional sales and profit; extraordinary service; and leadership and innovation in its merchandising and marketing programs. In addition to meeting and exceeding the above criteria, Rooster® also introduced twelve new items over the course of the year and designed and implemented a new color-coded merchandising scheme unparalleled in its market sector.
"At The Rooster® Group, we take great pride in manufacturing the highest quality and most innovative products for our market and in providing excellent customer service to all our retail and consumer partners," said Juan Pablo Cabrera, chief executive officer and founder of The Rooster® Group. "This acknowledgement by Lowe's is a great honor, and we are proud to have been selected from among the many thousands of vendors that serve Lowe's customers."
About The Rooster® Group: